Target Audience Research

My target audience has an age of between 18-30. This is because my magazine targets people who want to travel for a part of their life or experience traveling in their early twenties. My aesthetic fits right in with this age group because it is mainly older Generation Z and Young Millennial. These type of people grew up with technology and watched it evolve. This means they also started the trend of social media and my magazine is very aesthetically driven and eye pleasing driven. I think my magazine is new and well put together for my target audience. I really am aiming toward ambitious females or males. It really is for anyone that is interested in seeing the world and traveling. It is for people who want a safe and cost effective way to travel because my magazine has articles aimed for informing people, while also keeping the magazine feel fun and modern. Obviously anyone that wants to travel will need some money to this would be advertise to the middle and upper class just because of the cost. Even though this magazine would provide ways to save money it will still be costly. My target audience doesn't really need to have a specific education level, but it will usually be people who are wanting a gap year between high school or college or people that want to find who they are after college.