CCR Question #2 Draft

My product engages audiences by the color scheme and the use of conventions. These elements allow the viewer of my magazine to enter the world or travel and luxury. The magazine has a slight classy feel to it as well. The articles are very trendy and could entice anyone wanting to travel to the best places with the best food etc.

My magazine would be distributed as a real media text by advertising for it on social media and places that the magazine's target audience spends their most time on the web. This way there is a higher chance of them recognizing it and wanting to read more. Then it would be sold to different retailers that sell name brand magazines so ours could be on the shelf. This way we could make it stand. out among it s competition.

The marketing plan for this magazine to be advertised through social media because my target audience mainly uses these mass media platforms. For instance, like Instagram and Facebook are specifically the platforms that I will be using to advertise my magazine to the public. I will also be go to the travel Magazine Convention in April to advertise my magazine further. I have a instagram account already to advertise my magazine, but we just need to increase its following.

Through researching about distribution of magazines I created a distribution plan for my magazine. It includes using the site Amazon, and creating my own website that I can put on my Instagram for easy access to more information. This is because in my marketing plan I created and instagram account for advertising and so my target audience could view exactly what we were all about pictures wise. By having the website linked on our page that will draw our audience for more and then we can sell it to them on our personal website. We also will be creating a mailing list in which a computer projected which people would be most interested in our product so we sent them in the mail a free trial of out magazine which leads to a full subscription if the costumer sticks with the trial. We also have out our magazine on commerce websites to attract more attention in a more traditional way.